The WOW Effect

  • Opening Order $350 Wholesale
  • Re-Order $250 Wholesale

About the Brand

The WOW Effect Co. is a group of gift brands based on creativity and surprise.  WOW's designs are unconventionally charming and crafted to illicit laughter, joy, and comfort. Every object tells a story and has the potential to brighten its surrounding environment. Their collections play with the unexpected and put a smile on your face.  The WOW Effect has three brands all owned and designed in house. DOIY offers statement pieces for the home, EAT MY SOCKS offer unique socks shaped as unexpected food and icons, and ANOTHER ME offers experiences to improve your daily well-being.

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Picture of EMS, Socks, Kids, Acid Lemon

EMS, Socks, Kids, Acid Lemon

$6.20
Min: 6
Wholesale Price
The WOW Effect
Bright, zesty, and full of fun—these Lemon socks for kids come packed like a real citrus fruit. A playful and colorful gift for little feet with big style. Unisex - Fits ages 5-10 years old- Size 28-35
New
Picture of EMS, Socks, Kids, Jelly Bears

EMS, Socks, Kids, Jelly Bears

$6.20
Min: 6
Wholesale Price
The WOW Effect
Colorful, squishy, and full of fun—these Jelly bears socks for kids come packed like real candy bag. A playful, sweet surprise for little feet that love to stand out. Unisex - Fits ages 5-10 years old- Size 28-35
New
Picture of EMS, Socks, Kids, Fresh Melon

EMS, Socks, Kids, Fresh Melon

$6.20
Min: 6
Wholesale Price
The WOW Effect
Juicy, fresh, and full of summer vibes—these Watermelon socks for kids come packed like a real fruit slice. A sweet and colorful gift for playful little feet. Unisex - Fits ages 5-10 years old- Size 28-35
New
Picture of EMS, Socks, Kids, Milky Bar

EMS, Socks, Kids, Milky Bar

$6.20
Min: 6
Wholesale Price
The WOW Effect
Treat your little ones to sweet style with these Chocolate Bar socks for kids by Eat My Socks—fun, cozy, and packed like their favorite candy. The perfect gift for tiny chocoholics! Unisex - Fits ages 5-10 years old- Size 28-35
New
Picture of EMS, Socks, Adults, Flat, Goldfish

EMS, Socks, Adults, Flat, Goldfish

$5.20
Min: 6
Wholesale Price
The WOW Effect
Stacked with goldfish and good vibes—these socks bring aquatic charm to your feet with the message: “Like a Fish in Water.” Flat-packed, bold, and made to swim through your day. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, House

EMS, Socks, Adults, Flat, House

$5.20
Min: 6
Wholesale Price
The WOW Effect
Designed for comfort and quiet nights in, these socks proudly declare your membership in the “Homebody Club.” Flat-packed, bold, and perfect for laid-back lounging. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, We are Happy to serve yo

EMS, Socks, Adults, Flat, We are Happy to serve yo

$5.20
Min: 6
Wholesale Price
The WOW Effect
Brewing nostalgia and city hustle, these socks pour out classic coffee cart charm with a bold “We Are Happy to Serve You” spirit. Flat-packed, perky, and always caffeinated. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, Late Bunny

EMS, Socks, Adults, Flat, Late Bunny

$5.20
Min: 6
Wholesale Price
The WOW Effect
Made for the fashionably late, these socks bring playful energy and a wink with every step: “On My Way.” Flat-packed, cheeky, and always worth the wait. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, Out of office

EMS, Socks, Adults, Flat, Out of office

$5.20
Min: 6
Wholesale Price
The WOW Effect
Out of office and off the radar—these socks make it official with a bold “Not Available.” Flat-packed, unapologetic, and made for anyone who knows how to log off right. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, Offline

EMS, Socks, Adults, Flat, Offline

$5.20
Min: 6
Wholesale Price
The WOW Effect
Unplug, unwind, and wear the mindset—these socks say it best: “Offline is the New Luxury.” Flat-packed, bold, and designed for those who know digital detox is the real flex. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, Rainbow Bear

EMS, Socks, Adults, Flat, Rainbow Bear

$5.20
Min: 6
Wholesale Price
The WOW Effect
Sugar-coated sass and a sprinkle of nostalgia—these rainbow bear socks keep it real with a bold message: “I Don’t Care.” Flat-packed, playful, and unapologetically cute. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, Radish

EMS, Socks, Adults, Flat, Radish

$5.20
Min: 6
Wholesale Price
The WOW Effect
These socks are rootin’ for you—covered in radishes and serving up a fresh pun: “You Are Radishing.” Flat-packed, cheeky, and made to turnip the charm. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, Shrimp Cocktail

EMS, Socks, Adults, Flat, Shrimp Cocktail

$5.20
Min: 6
Wholesale Price
The WOW Effect
Served with a twist of retro flair, these socks bring the shrimp cocktail vibe to your feet with a cheeky motto: “Savor Life Like Shrimp.” Flat-packed, zesty, and made to delight. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, Teddy Bear

EMS, Socks, Adults, Flat, Teddy Bear

$5.20
Min: 6
Wholesale Price
The WOW Effect
Soft as a hug and twice as comforting—these teddy bear socks bring pure cozy joy to every step. Flat-packed, cuddly, and made to love. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, Vintage Cat

EMS, Socks, Adults, Flat, Vintage Cat

$5.20
Min: 6
Wholesale Price
The WOW Effect
Purr-fectly retro and brimming with attitude, these socks channel classic feline grace with a playful wink. Flat-packed, chic, and designed to make you purr. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Flat, Wild Horse

EMS, Socks, Adults, Flat, Wild Horse

$5.20
Min: 6
Wholesale Price
The WOW Effect
Untamed style meets free-spirited energy—these socks gallop into your wardrobe with bold movement and endless charm. Flat-packed, fierce, and born to run. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Choco Blocks

EMS, Socks, Adults, Choco Blocks

$7.50
Min: 6
Wholesale Price
The WOW Effect
Indulge your sweet side with Choco Blocks—socks styled like a classic chocolate bar, packed in a playful wrapper. The perfect gift for chocolate and design lovers alike. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Cola

EMS, Socks, Adults, Cola

$7.50
Min: 6
Wholesale Price
The WOW Effect
Crack open a smile with our Cola socks —realistic, bubbly, and refreshingly cool. A fizzy twist that makes the perfect gift for soda and style lovers! Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Fanzy

EMS, Socks, Adults, Fanzy

$7.50
Min: 6
Wholesale Price
The WOW Effect
Add a fizzy twist to your feet with our Fanzy socks —fun, colorful, and packed like your favorite orange soda. The ultimate refreshing gift surprise! Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Pickles

EMS, Socks, Adults, Pickles

$7.50
Min: 6
Wholesale Price
The WOW Effect
Get your style in a pickle—in the best way! These Pickles socks some jar-packed and full of crunchy charm. A tangy, unexpected gift for food and fashion lovers. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, We are happy to serve you

EMS, Socks, Adults, We are happy to serve you

$7.50
Min: 6
Wholesale Price
The WOW Effect
Inspired by the iconic NYC coffee cup, these “We Are Happy to Serve You” socks come packed in a to-go cup—perfect for coffee lovers and design fans alike. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Ketchup

EMS, Socks, Adults, Ketchup

$7.50
Min: 6
Wholesale Price
The WOW Effect
Spice up your sock drawer with our Ketchup socks —packed like your favorite red sauce, bold in design, and the perfect gift for fast food and fashion fans. Unisex - One size fits most - Size EU 36-45 (US 5-11)
New
Picture of EMS, Socks, Adults, Beer

EMS, Socks, Adults, Beer

$7.50
Min: 6
Wholesale Price
The WOW Effect
Crack open a cold one for your feet! Our Beer Socks come packed like a brew, combining comfort, fun design, and the perfect gift for beer lovers. Unisex - One size fits most - Size EU 36-45 (US 5-11)
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