The WOW Effect

  • Opening Order $350 Wholesale
  • Re-Order $250 Wholesale

About the Brand

The WOW Effect Co. is a group of gift brands based on creativity and surprise.  WOW's designs are unconventionally charming and crafted to illicit laughter, joy, and comfort. Every object tells a story and has the potential to brighten its surrounding environment. Their collections play with the unexpected and put a smile on your face.  The WOW Effect has three brands all owned and designed in house. DOIY offers statement pieces for the home, EAT MY SOCKS offer unique socks shaped as unexpected food and icons, and ANOTHER ME offers experiences to improve your daily well-being.

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Bestseller

EMS, Socks, Wine, Red

$7.50
Min: 6
Wholesale Price
Can’t catch up with a friend without a good glass of wine? Then, welcome to our Chateau! Unisex - One size fits most - Size 36-45

EMS, Socks, Wine, White

$7.50
Min: 6
Wholesale Price
Can’t catch up with a friend without a good glass of wine? Then, welcome to our Chateau! Unisex - One size fits most - Size 36-45.

EMS, Socks, Soy Fish

$7.50
Min: 6
Wholesale Price
Season your outfit with this pair of socks shaped as a soy fish sauce. Unisex - One size fits most - Size 36-45.
Sale

EMS, Socks, Viva la Vulva, White

$3.75
Min: 6
Wholesale Price
It’s time to be empowered, claim our beauty and break the silence. Call your vulva a vulva and wear proudly these statement socks! Unisex - One size fits most - Size 36-45.
Sale

EMS, Socks, Chocolate Cake

$3.75
Min: 6
Wholesale Price
"Let them eat cake!" said Marie Antoinette and, even though she might not have been right about some things, she had a point. Enjoy cake in all shapes and forms with these socks!
Bestseller

EMS, Socks, Bon Croissant

$7.50
Min: 6
Wholesale Price
We all wish we could be on a terrace in Paris eating a croissant looking at the Eiffel tower… but we can’t, so instead we present to you the Bon Croissant socks! They are not like Paris but they’ll keep your feet warm and stylish. Unisex - One size fits most - Size 36-45.
Bestseller

EMS, Socks, Rainbow Cake

$7.50
Min: 6
Wholesale Price
“Let them eat cake!” said Marie Antoinette and, even though she might not have been right about some things, she had a point. Enjoy cake in all shapes and forms with these socks! Unisex - One size fits most - Size 36-45.

EMS, Socks, Classic BLT

$7.50
Min: 6
Wholesale Price
Bacon Lettuce and Tomato, the perfect mix for your feet! This delicious sandwich will keep your feet ready to go! Unisex - One size fits most - Size 36-45.
Sale

EMS, Socks, Chocolate Cupcake

$3.75
Min: 6
Wholesale Price
Cupcakes have the perfect balance of being tasty and pretty, and you can be just like that as well! Let these socks be the cherry on top (or actually on the bottom) of your outfit.
Bestseller

EMS, Socks, Joe's Donuts, Strawberry

$7.50
Min: 6
Wholesale Price
The original frosted donuts are now in socks form for you to show your appreciation for this sweet piece for heaven. Unisex - One size fits most - Size 36-45.
Sale

EMS, Socks, Fluffy Cloud

$3.75
Min: 6
Wholesale Price
Looking for a comfy yet trendy pair of socks? These fluffy clouds are just what you were looking for! Unisex - One size fits most - Size 36-45.
Sale

EMS, Socks, Free the Nipple, Black

$3.75
Min: 6
Wholesale Price
When society censors female nipples, we need to find other ways of protesting against the sexualization of the female body. Start the revolution in your feet with these socks and free those feet nipples. Unisex - One size fits most - Size 36-45.
Sale

EMS, Socks, Free the Nipple, White

$3.75
Min: 6
Wholesale Price
When society censors female nipples, we need to find other ways of protesting against the sexualization of the female body. Start the revolution with your feet in these socks and free those feet nipples.
Sale

EMS, Socks, Fortune Cookie

$3.75
Min: 6
Wholesale Price
The fortune cookie socks are the ultimate socks to manifest the best future for yourself. They will help you take the best steps towards your future while looking crisp and sweet, just like a cookie. Unisex - One size fits most - Size 36-45.
Sale

EMS, Socks, Ripe Avocado

$3.75
Min: 6
Wholesale Price
Have you ever thought: “I wish my socks would match my brunch so my Instagram feed would look prettier…?” Fear no more! The Ripe Avocado socks are the solution to your problems.
Sale

EMS, Socks, Tropical Banana

$3.75
Min: 6
Wholesale Price
Fresh, cool, and colorful? I think you are describing the Tropical Banana Socks from Eat My Socks. These socks will be the trendiest piece of fruit you’ll ever wear on your feet!
Bestseller

EMS, Socks, French Fries

$7.50
Min: 6
Wholesale Price
French fries are the fuel of life and the tastiest snack to ever exist, whether if it’s with ketchup or mustard. We present to you the French fries socks, here to help you show your passion for this tasty piece of food. Unisex - One size fits most - Size 36-45.
Sale

EMS, Socks, Juicy Papaya

$3.75
Min: 6
Wholesale Price
Raw papaya pulp contains 88% water, 11% carbohydrates, and this one in specific will also give you 100% of comfort. Unisex - One size fits most - Size 36-45.
Sale

EMS, Socks, Fresh Watermelon

$3.75
Min: 6
Wholesale Price
Tastes like summer on a sunny evening. While real watermelon will keep you fresh during those hot summer days, these socks will keep you looking cool. I don’t think anyone could ever live without watermelon socks.

EMS, Socks, Game Over

$7.50
Min: 6
Wholesale Price
If you like videogames or reminiscence about when you were young and played with your Gameboy, these Game Over socks will help you level up any of your outfits. Unisex - One size fits most - Size 36-45.

EMS, Socks, Dolce Gelato, Pink Green

$7.50
Min: 6
Wholesale Price
These deliciously cool socks are shaped like everyone’s favorite Italian dessert, perfect for adding a refreshing touch to any outfit. Unisex - One size fits most - Size 36-45.

EMS, Socks, Hot Dog

$7.50
Min: 6
Wholesale Price
Hot Dogs are the fuel of life and the tastiest game night food to ever exist, whether if it is with ketchup or mustard. We present to you the Hot Dog socks, here to help you show your passion for this tasty piece of food. Unisex - One size fits most - Size 36-45.